Project Get Ready: 20 Cities Project Charter - RMI MOVE

Project Get Ready: 20 Cities Project Charter - RMI MOVE: "
Project Get Ready: a Menu of Regional Incentives that can Make owning an xEV better than owning an ICE

This project solves several problems simultaneously:
Regional leaders often call participants and ask “how do I become a leader” and we don’t have a great answer; OEMs are nervous that consumers won’t adopt xEVs because the cars will be too strange (have early-stage snafus), have high costs, and infrastructure won’t be in place Infrastructure is expensive. Who will pay?

These problems can be overcome if cities/regions become ecosystems that welcome xEVs. To create such an ecosystems, incentives need to be put in ranging from financial incentives, to “luxuries” (like parking spots), advertising, job training, education, service, and more.

Key ideas:

• Start with a menu of options for incentives, ranging from cash to service and more, that include the benefits the consumer, city/region, and commercial stakeholders will see if they adopt them.
• All incentives must be enabling, none will be limiters.
• Each participating city must collaborate openly, have a dedicated local project leader, and cities/local employers/etc will have to put up real cash and in-kind resources to make it happen (these could be paid back over time)
• A convening body will draft all papers, consult with the technical advisory board, and support the regional leaders as well as convene feedback sessions and update papers/reports regularly

Goal: Create menu of options for city that is an ecosystem that welcomes xEVs, then put menu into action and improvement via open collaboration

Objectives: To accelerate and improve the transition to xEVs by understanding what it takes to create an ecosystem that welcomes these vehicles, and test, prove, and improve the understanding of this ecosystem via real world pilots in 20 leading cities an on-going open collaboration.

Hypothesis: Cities are an excellent system boundary to work with to accelerate xEV adoption. Many cities have already expressed interest in becoming a “leader” in this space, whatever that means. This project is responding to a demand: the demand to understand how a city can lead, can get started.

Methodology: Create a living document; a menu of what a city can do to get started, with only enabling suggestions. The menu will include analysis of what benefits/costs can be expected for each recommendation Create an open-collaborative group between 20 cities to test, refine, and compare the implementation of the suggestions

Output: A menu of options to make an xEV-welcoming ecosystem, with back-up analysis (living document) 20 cities using the document and getting cars on the road, documenting the impact of measures Bi-annual meetings to discuss progress, update and improve menu and reporting on impact