Monday, August 3, 2009

'I will build a car for the great multitude' - The Globe and Mail

'I will build a car for the great multitude' - The Globe and Mail: "'I will build a car for the great multitude. It will be large enough for the family, but small enough for the individual to run and care for. It will be constructed of the best materials, by the best men to be hired, and to the simplest design that modern engineering can devise. But it will be so low in price that no man making a good salary will be unable to own one and enjoy with his family the blessing of hours of pleasure in God's great open spaces.'

And that's just what he did with the introduction of the Model T late in 1908, putting almost 18,000 Americans and just under 500 Canadians on Model T wheels in 1909 (the Walkerville, Ont., plant went on to build 750,000 of them), which energized the motorization of both nations and then, arguably, the world. In 1999, an international panel of journalists named the Model T 'Car of the Century.'

By the time production of the Model T finally ended almost two decades later in 1927, 15 million plus Tin Lizzies had been built, many of them in England (where for a time Ford was the largest vehicle producer) and a number of other countries."

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