Tesla working on third, sub-$30,000 car:
"When you increase the production quantity by a factor of 10, you can reduce the price by a factor of two. In the early 20th century, cars were initially something for wealthy people. It took quite some time for the cost to be optimized and become accessible to a broader population. It’s the same thing here—we’ll see the traditional technology learning curve,” said Musk."
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